Here's Your Look Inside the LOIT LA Launch Event

Last week in DTLA, California, LOIT celebrated the official launch of its first West Coast outpost. Located on West Olympic Blvd in the city's South Park neighborhood, the 8,000-square foot location is the brand's first outpost since it launched in Fort Lee, New Jersey in 2014. While attendees checked out the new merchandise and boutique, the crowd also saw appearances by LA Lakers' Jordan Clarkson, model Justine Mae Biticon, musicians Cailin Russo and Bibi Bourelly along with DJ sets from Odd F...